As the days grow shorter and the nights grow colder, it’s common to look for ways to help you weather the gloomy months ahead.

Here at Keratin Complex®, we’ve put together a collection of nine fashion shades for fall and winter 2016/17 that should help anyone feel bright and cheerful the whole way through!

“Our 2016/17 Autumn/Winter Collection truly captures the seasonal trends in hair color,” says Marigel Osorio, regional education manager for Keratin Complex. “From pumpkin, wisteria and cherry tones, to the hues seen in a winter twilight sky or in the flames of a burning fire, these shades are captured just as Mother Nature intended—rich, bold and inviting!”

The nine colors in the Dare to be Different collection are Twilight, Wisteria, Cerise, Crimson, Passion, Rust, Burnt Sienna, Flame and Honey.

“These signature shades are ideal for women who want to add a little flair to their hair without a drastic change to their overall look,” observes Marigel. While they certainly can be used on almost any hair color, Marigel notes that the best results are obtained on levels 8 (light blonde) or lighter.

The fashion shades break down into two basic groups—warm and cool—and also work best in specific combinations or pairings.

For those with a cool complexion (hint: the veins in your wrists appear blueish), the combo of Twilight and Wisteria, or Cerise, Crimson and/or Passion, will be the most flattering; while warmer skin tones (veins in wrists appear greenish) will look best with the shades Rust and Burnt Sienna, or Flame and Honey.

Here are some more details about the winter and fall hair color groups, with some fun facts for each shade:

COOL: #pinkhair #purplehair

KC fashion shade twilight


According to earthsky.org, twilight is that time of day between daylight and darkness, either after sunset or before sunrise.

“It’s a time when the light from the sky appears diffused and often pinkish. The sun is below the horizon, but its rays are scattered by Earth’s atmosphere to create the colors of twilight,” says the website.

Wisteria is a hardy climbing vine with beautiful lavender-colored blooms that emit an intoxicating scent. About this deciduous plant, the 18th-century Japanese poet Yosa Buson wrote, “In pale moonlight / the wisteria's scent / comes from far away.”

Adding touches of pinkish-purplish Wisteria and/or Twilight will definitely perk up any blonde!

KC fashion shade cerise


Cerise is a deep to vivid reddish pink. Its name comes from the French word cerise, meaning cherry. The word “cherry” itself comes from the Norman word cherise.

The cliché “life is just a bowl of cherries” derives from the popularity of this sweet-tart fruit. In hair color, Cerise adds the perfect accents of sweet and tart!

Crimson, a deep purplish-red, comes from the Old Spanish word cremesin, meaning “of or belonging to the kermes.” Kermes is a scale insect that once was commonly used in Europe to create a red dye for fabrics, which was also known as kermes.

This rich color graces the logos of numerous U.S. universities, including Harvard, Indiana University, and the universities of Oklahoma, Utah, and Alabama (whose football team is nicknamed The Crimson Tide)—and could easily add vibrancy to any blonde or light brunette.

We all know the definition of passion, as it’s one of the most influential emotions a human being can have—whether that’s a strong feeling of enthusiasm or excitement about something, or a strong romantic or sexual connection to someone.

The great violin maestro Yo-Yo Ma once said, “Passion is one great force that unleashes creativity, because if you're passionate about something, then you're more willing to take risks.” That’s good advice when it comes to hair color, as well!

WARM: #firehair #redhead

KC fashion shade rust


Rust, or the reddish-brown flakes that you see on iron-based objects in damp or humid conditions, is actually caused by a chemical reaction from the mixture of iron water and oxygen, forming a new substance called iron oxide.

On metals, rust is usually a very unwanted thing—but in hair color, this rich, multi-hued color can be a great look for redheads.

Burnt sienna is a rich brown pigment made by burning raw sienna that is commonly used in art. Named after Siena in Italy, where the pigment was sourced during the Renaissance, it is a transparent pigment with red-brown tones.

In general life, the color brown is often overlooked or underappreciated. However, artists value browns greatly; they use colors such as burnt sienna and burnt umber to create subtle gradations from light to dark in their paintings—just as hair artists can use these warm brown hues to create beautiful color dimensions in the hair!

KC fashion shade flame


Flame is defined as the state or condition of blazing combustion, or the brilliant red-orange color emitted during such combustion.

This is definitely a color that draws attention: Many a redhead has been called a “flame-haired beauty,” and an old saying goes, “The sun on a brunette’s hair looks red. The sun on a redhead’s hair looks like Heaven on Earth.”

Honey—the sweet, sticky stuff made by bees from flower nectar—has long been prized by humans (as well as a famous pooh bear named Winnie). In Greek mythology, honey was known as the “nectar of the gods,” because the gods of Mt. Olympus supposedly consumed it to achieve immortality.

Honey blonde hair is an ever-popular color because of its ability to flatter almost anyone. Celebrities who have recently gotten honey-colored hair include Gina Rodriguez, Gabrielle Union, Selena Gomez and Dakota Johnson.

And there you have it: The FW16/17 fashion shades collection. Armed with these inspirations and ideas for the best fall hair colors, head to your local Keratin Complex salon, where your stylist can give you a custom look using these signature Dare to be Different shades!