A revolutionary treatment offering with a simple bottom line: repair + revive your hair.

Whether you want to eliminate frizz, reverse damage, straighten your strands, achieve quicker styling, or all of the above, Keratin Complex's Smoothing Treatment offering is your answer.


Discover Keratin Complex Smoothing Treatments

  • » Smooth + Straighten Hair
  • » Repair Damage
  • » Eliminate Frizz + Lock Out Humidity
  • » Reduce Daily Styling Time
  • » Add Shine + Youthful Elasticity
Find My Smoothing Treatment

How it Works

Keratin is a fibrous protein found naturally in the hair. It acts as a protective shield against humidity, the primary cause of frizz. Over time, the hair loses keratin from exposure to the sun, the environment, styling and chemical services.


This step clarifies the hair to remove surface buildup. In this state the cuticle will allow the treatment to fully penetrate the hair.


The treatment is applied, penetrating the hair's cuticle. Hydrolyzed keratin strengthens keratin bonds from within, repairing damage + smoothing the hair shaft.


Keratin and additional conditioning agents help nourish + strengthen the hair, while restoring smoothness and shine.

Final Step

With the addition of heat - first, with a blow dryer and then with a flat iron - the treatment is sealed in the hair, creating a humidity-resistant finish.

Why Our Smoothing Treatments?

Our unique Smoothing Treatment offering infuses this lost keratin in your hair to repair years of damage and restore hair health. With the smoothing power of natural ingredients like amino acids, K-Pure Juice + chamomile extract, now, it's
Your Hair. Your Way.

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Already have a smoothing treatment?

Boost it to last longer with these customized, aftercare products!

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