Attention, guys: No more excuses for not looking your very best! Stylists around the country are using Keratin Complex products to give their male clients impressive makeovers, from gray blending to bright highlights, smooth pompadour to spiky mohawk.
Thanks to our super-versatile collection of keratin-enhanced products — from the keratin smoothing treatments that launched the Keratin Complex brand, to our next-generation line of Color Therapy™ professional hair colors, to our fantastic Style Therapy styling aids — Keratin Complex can help any man achieve any kind of look that he wishes, whether it’s classic, cool, professional or punk.
Keratin Complex Color Therapy for gray blending
Stylist Paul Dobbert, owner of Tangles Hair Lounge in Riverside, CA, loves using Keratin Complex products for his men’s grooming business. “Since using Keratin Complex, I have experienced a boost in clients’ expectations for the outcome of their hair and a boost in my confidence to what I can expect out of Keratin Complex products,” Paul says.
Paul especially likes Keratin Complex Color Therapy KeraBrilliance™ for his graying “KeraMen.” He finds that these demi-permanent colors can provide low-maintenance color that subtly incorporates the grays and allows a more natural-looking blending of new growth, as well. One particular longtime client, who has 50 percent gray on the back and sides of his head, “loved the effect” of his first Keratin Complex demi-permanent color (above) and “couldn’t wait to get back in the chair to refresh his color and gray-blending!”
This client also uses Keratin Complex products for maintenance and styling, including Timeless Color™ Fade-Defy Shampoo and Conditioner. In fact, Paul has converted many of his clients to this exceptional brand. “My KeraMen have it all now, thanks to Keratin Complex,” Paul says. “Keratin Complex allows me to customize services through one brand and well rounds my men's grooming business.”
Keratin Complex Style Therapy for loyal client
At Eye Candy Salon & Boutique in Knoxville, TN, stylist Sabra Phillips uses Keratin Complex products exclusively for all of her clients. One man in particular, Devin, comes in every two weeks to get a touchup on his trendy pompadour, which he has been wearing for about a year. And for maintenance and daily styling, he relies on Style Therapy. “He is a self-proclaimed product snob who now says he only uses Keratin Complex,” Sabra reports.
Because Devin, below, has fine hair, he uses a combination of Keratin Complex product to keep his hair looking smooth and polished. “He uses both Lift Off Root Amplifying Styling Gel and Vita Volume Boosting Foam before blow-drying to ensure proper lift and fullness,” says Sabra, who couldn’t wait to try our new MoldMe Matte Texturizing Cream on Devin. “He was my first client to use it, and we both loved it! He now finds that he doesn’t have to use hairspray as much after MoldMe.”
Sabra says she is thrilled with the addition to Style Therapy of both MoldMe and its companion, Iconic Polish High Shine Pomade. “I have also been using MoldMe and Iconic Polish on my other men and short women’s styles for detailing and final placement, and they are a huge hit,” Sabra says. “I'm happy to tell my clients that I now offer everything they could need in hair care and styling.”
Keratin Complex Color Therapy for spiky highlights
Lena Thompson, a stylist with Glitz Salon & Spa in Macon, GA, likes to keep her male clients looking up-to-date and age-appropriate using Keratin Complex products. For instance, she used Color Therapy KeraHold® permanent color in medium brown, along with It’s a Blonde Thing lightener, to give a young male client named Colby a spiked mohawk with “sun-kissed tips for summer.” She finished off the look using the HydraDry Dual Ion + Ceramic Professional Smoothing Dryer for lift, tousled the hair with MoldMe, and added shine with Iconic Polish.
“Colby was absolutely in love with the results,” Lena reports of this first-time client. “He has since returned to the salon to refresh his new look.”
Lena also reports that her entire salon is sold on Keratin Complex “from the front door to the dispensary. There’s no other line out there that conforms to every client’s needs as much as Keratin Complex.” Her team of nine stylist work with the products daily, and ‘they always have happy guests, coming back for more.”
So, the next time your ladylove plans to visit the salon, why don’t you make an appointment for yourself, too — and then treat the both of you to a night out to show off your new his-and-hers styles! And for the bachelors out there: Getting a hot new look from a Keratin Complex professional is sure to give your attractiveness quotient a huge boost, whether you’re happily single or looking for love!