Tags: BEAUTY , FASHION , GET THE LOOK , KERATIN COMPLEX PRODUCTS

Keratin Complex made a splash at this year’s Miami Swim Week, creating effortlessly sexy styles to go with the event’s sensational swimwear! At The Raleigh Hotel penthouse on July 19, Keratin Complex stylists created on-trend braids and beach-y waves for the models at the Rip Curl Fashion Show, using Keratin Complex Style Therapy products to create that coveted beach-ready look.

Platform artist and lead stylist Nichola Lynch, a senior stylist at Miami Beach’s Sean Donaldson Hair, played up the natural, “undone” texture of the models’ hair with fishtail braids. Here, she shares her step-by-step styling tips to re-create this fabulous sun- and wind-kissed look at-home:

  1. Prep wet hair with Keratin Complex Vita Volume Boosting Foam. Take small 1-inch-wide sections and apply Vita Volume from root to end, working it throughout all sections.
  2. Blow-dry the hair until thoroughly dry.  
  3. To achieve loose, beach-y waves, curl hair using a medium-sized curling iron. If adding a braid, use either a French braid or fishtail braid technique to braid the hair loosely, pulling some hair out to give it that relaxed, messy look.
  4. Complete the look by spraying Keratin Complex Bold Hold Maximum Finishing Hairspray to keep hair in place.