Get The Look:

Classic Balayage

Clients love balayage because of the natural-looking brunette-to-blonde effect it provides. Master this technique and you’ll always be able to deliver this in-demand look.



  • 20 vol. KeraHold

  • 20 vol. It’s a
    Blonde Thing

  • It’s a Blonde Thing
    Keratin Lightening
    System® powder

  • Demi-Glaze

  • KeraHold 6.7/6K

  • KeraBrilliance 9.2/9V

  • -Or- Demi-Glaze 9.32/9NB

Classic Balayage Technique

Starting level: 4

Color Therapy formulations:

Formula A:
30 mL/1 fl. oz. KeraHold® 6.7/6K
30 mL/1 fl. oz. 20 vol. KeraHold Developer

Formula B:
30 mL/1 oz. It’s a Blonde Thing™ Keratin Lightening System® powder
60 mL/2 fl. oz. 20 vol. It’s a Blonde Thing Developer

Formula C (choose your finish):
60 mL/2 fl. oz. KeraBrilliance™ 9.2/9V
60 mL/2 fl. oz. Demi-Glaze Activator
60 mL/2 fl. oz. Demi-Glaze 9.32/9NB
60 mL/2 fl. oz. Demi-Glaze Activator

  • Step 1

    Apply Formula A in a classic retouch application. Section hair into quadrants. Begin in the right nape quadrant; follow the round of the head, working toward the left.

  • Step 2

    Place color board under a 1- to 2-inch subsection and apply Formula B in a V shape using a tint brush. Be sure to use enough lightener to cover the surface of the hair. Feather the lightener toward the scalp area for a natural blending effect.

  • Step 3

    Continue to work toward the crown.

  • Step 4

    In the front quadrant, make a diagonal back parting working upward. Place color board under the section and apply Formula B in the same manner as in Steps 2 and 3.

  • Step 5

    Allow hair to process up to 50 minutes. Cleanse hair with Keratin Complex® shampoo.

  • Step 6

    Choose between a cooler or more neutral finish (as shown on model) for Formula C. Apply to entire hair lengths. Process for up to 20 minutes. Cleanse and condition hair with Keratin Complex shampoo and conditioner.

  • Tip

    Add a Vitalshot™ to formulas to strengthen and rebuild the bonds of the hair.

Style Support


  • Distribute Intense Rx® Active Keratin Repair Serum throughout hair, concentrating on mid-length to ends.

  • Blow-dry 80% then work Infusion Keratin Replenisher throughout hair.

  • Style hair using the Ceramic + Ionic Round Brush.

  • Finish with a small amount of Shine Vibrant Shine Serum.



  • Blondeshell® Debrass
    & Brighten Shampoo
    and Conditioner